The question name bytes appear once, starting at a fixed DNS message offset.
The full name appears once
The question section stores the name bytes starting at message offset 12.
QNAME offset=12
Labels are length-prefixed
The bytes decode to www, example, and com using length bytes 3, 7, and 3.
The parsed tree is the same name
The tree is recomputed from the same QNAME bytes, not typed separately.
name labels=3
Summary
The answer can point back to this earlier name instead of spelling it again.
saved name starts at=12